Interception mainly aims at converting implied contacts to accept to explicitely subscribe to your communication types. Interception triggers the display of a form where contacts can specify their communication preferences.
he interception process provides the ability to show a consent form to your recipients when they click on any links in a message. This form allows the recipient to confirm if he wants to continue to receive your communications, and if so, provide you with an explicit consent to send him these communication. When interception is activated, a new page is shown when the recipient click on a link, before accessing the page related to the clicked link. Interception is only done when the recipient's subscription status is UNKNOWN (who has not subscribed or unsubscribed), and only for the specified communications.
Following are examples of interception messages, in English and French:
 Prerequisite | Before proceeding to the interception enablement, this module must first be available to your company, which is done only on request. To enable interception, the following must be met:
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_24x24.png) Access Path | Project > Consent Management > Consents |
How To
From the consent center
- Go to Project > Consent Management > Consents.
- From the consent manager, in the Communication types section, click the edit icon
located in the Interceptor column of a communication type.
In the Interception window, check the activate option, as well as the opt-in field(s) for which you want to intercept the recipients.
** It is important to know that only those recipients whose subscription status is unknown will be intercepted, that is those who have not subscribed or unsubscribed (in the Profile, under Opt-in flags.
- In the Interception mode section, indicate whether you want to intercept contacts at all times, or only when their implied consent (Canada only) is about to expire. If this second option is selected, you will also need to specify the number of days before the expiration of the consent.
- In the Subsequent interceptions section, you must specify, for those contacts who will choose to confirm later, the number of hours before the next interception.
- Once all parameters are defined, click Save.
From the communication type configuration page
- Go to Project > Consent Management > Communication types.
- Select the communication type for which you want messages to be intercepted.
- Scroll to the bottom of the page.
In the Interception window, check the activate option, as well as the opt-in field(s) for which you want to intercept the recipients.
** It is important to know that only those recipients whose subscription status is unknown will be intercepted, that is those who have not subscribed or unsubscribed (in the Profile, under Opt-in flags.
- For those contacts who will choose to proceed to the confirmation later, you must specify the number of hours before messages are intercepted again.
- Once all parameters are defined, click Save.